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Archive for the ‘Top News’ Category

Google Buys Search Ad In Response To The China Decision

By Barry Schwartz on Wednesday, January 20th, 2010 | Comments Off

The Wall Street Journal noted that Google has purchased search ads for queries done on Google.com for “Google Leaves China” or “Google vs. Baidu.” Clearly, Google wants people to read their position on the recent move for them …

Google AdWords Allows Advanced Mobile Targeting & App Downloads

By Barry Schwartz on Wednesday, January 20th, 2010 | Comments Off

The Google AdWords blog announced new targeting and ad features for the mobile search ad product.
The first feature allows you to specify the device type and carrier you would like to target your ads to. The device type options include iPhone/iPod T…

Report: Microsoft And Apple Discuss Making Bing Default Engine On The iPhone

By Greg Sterling on Wednesday, January 20th, 2010 | Comments Off

BusinessWeek is reporting and solidifying what was previously an almost unthinkable rumor: that Bing might become the default search engine on the iPhone (and iPod Touch). The way BusinessWeek frames it this becomes a case of “the enemy of my ene…

Bing Updates Autosuggest With News & Trending Queries

By Matt McGee on Tuesday, January 19th, 2010 | Comments Off

Bing’s autosuggest feature now provides more current suggestions as you type a query. Bing says that it’s added “breaking news and hot trending queries” into autosuggest, with updates being pushed out every 15 minutes.
So, for e…

Can Google Tell Us What Men and Women Are REALLY Thinking?

By Vanessa Fox on Tuesday, January 19th, 2010 | Comments Off

Last week, a post on the Predictably Irrational blog described the differences in what boyfriends and girlfriends were looking for their beloveds to do based on Google Suggest. Google Suggest can provide hours of fun. Just spend some time at Autocomple…

Google Changes How It Handles Synonyms

By Matt McGee on Tuesday, January 19th, 2010 | Comments Off

In a post on the Official Google Blog, Google opens up the curtains a bit on how it handles synonyms in search queries and results. It’s a fairly detailed peek inside one aspect of Google’s search algorithms — an aspect that Google sa…

Less Than Two Weeks Until SMX West Rate Increases – Register Today & Save

By Search Engine Land on Tuesday, January 19th, 2010 | Comments Off

Register now for Search Marketing Expo – SMX West and save up to $350. You have until the end of the day Saturday, January 30th to take advantage of our early bird rate.
As the search industry changes, so does the SMX agenda. Learn tactics to make t…

Microsoft Complies With EU Demand, First To Cut Data Retention To Six Months

By Greg Sterling on Tuesday, January 19th, 2010 | Comments Off

Microsoft is the first of the major search engines to agree to the European Union’s demand that data retention be cut to six months. The company will now completely delete IP addresses after six months. Here’s what Microsoft said on the Bin…

Google Gets 75% Of Paid Search Clicks & Dollars: Report

By Matt McGee on Monday, January 18th, 2010 | Comments Off

Three of every four paid search clicks happen on Google, and 75 cents of every paid search dollar is spent on Google. That’s according to the latest quarterly report from Efficient Frontier, a search advertising agency that manages more than $750…

Google Plans To Buy Its Way Into Real Estate

By Matt McGee on Saturday, January 16th, 2010 | Comments Off

Google is making its intentions in the real estate vertical more clear. Speaking this week at Inman Real Estate Connect, an industry conference, Google’s Sam Sebastian reportedly said: “We’re actively looking to acquire one to two sma…

comScore: Bing Share Up – Will It Overtake Yahoo? Plus, Ask.com Sale Speculation Returns

By Greg Sterling on Friday, January 15th, 2010 | Comments Off

According to comScore’s December search numbers (now being circulated by various financial analysts), Ask is down slightly, so are AOL and Yahoo. Google and Bing are up. Here are the new comScore figures, which will be formally released today or …

Google Pledges $1 Million To Haiti Relief Efforts, Bing & Yahoo Add Donation Info

By Elisabeth Osmeloski on Thursday, January 14th, 2010 | Comments Off

As real-time searches for information on the Haiti earthquake disaster have bombarded Twitter, Facebook, as well as mainstream media websites and the search engines themselves, each of the major search engines have responded by linking information abou…

Where Have All The Old Tweets Gone?

By Danny Sullivan on Thursday, January 14th, 2010 | Comments Off

Looking for old tweets? You won’t find any that are more than a week or so old on Twitter. Put the blame on all the massive number of new tweets coming in. The engines, they canna hold captain! Or that is, the search index behind Twitter Search c…

Google Integrates “Real-Time” Messages Into Place Pages, Makes BlackBerry Mobile App More Useful

By Greg Sterling on Thursday, January 14th, 2010 | Comments Off

Taking a page from Facebook or Twitter, Google is putting a bit of real-time functionality on local business Place Pages. Google is promoting the idea that small businesses can use their Place Pages to promote time-sensitive (real-time) events. Here…

Yahoo Adds Network Distribution & Improved Importing To Search Ads

By Barry Schwartz on Thursday, January 14th, 2010 | Comments Off

After about a quarter of Yahoo Search Marketing not announcing any major product updates, Yahoo has announced two new features to the search ad product. The first feature is named Network Distribution and allows advertisers to select if they want to a…